Colby realised the need for better shutters, and in particular plantation shutters. Plantation shutters have large slats, which denote that there are fewer slats for every shutter. When fully opened, they let in the maximum airflow and light possible. It is why plantation shutters are preferred by those who want to keep their homes cool.
There was also a high demand for more efficient screen doors and blinds in Australia. After some research, he noticed that there was a huge gap when it comes to the quality of the shutters on the market.
He used his knowledge and expertise in selecting the right materials for shutters. Many companies would simply focus on PVC shutters. It was one of the things that inspired him to make a difference. While the other materials were great, he chose another direction: timber instead of other composite materials.
In his experience, the materials, specifically PVCs, are commonly used. Homeowners and businesses would often go for polyvinyl chloride (PVC) as their material of choice. It is known for being resistant to heat and moisture. However, after just a few years, the PVC shutters would start sagging.